Shopify's font library is a collection of fonts that includes system fonts, a selection of Google fonts, and licensed fonts from Monotype. To make the theme more performant, system fonts that are already installed on the customers computer can be used by merchants that choose fonts from the System fonts category of the Shopify font library.
In general, fonts are a separate resource that need to be downloaded by the browser before any text is rendered, which impacts a store's overall performance. Its ampersand and currency symbols are unrivalled, so it is the ideal choice if your product or service is built upon luxury and classiness.īy combining it with Source Sans Pro, you will be able to keep your text grounded in a modern and clean presentation, that is inviting and easy to read.You can add fonts to your theme in the following ways: Playfair Display is a great way to add that personal touch to something like a tagline, slogan or product description. With this in mind, it is hardly surprising that the font evokes such old-world charms but with a hint of modernism.Īdd into the mix Source Sans Pro, and we start to push things that bit further into the present, creating an enticing combination that is discrete while still being very functional. Playfair Display is a great option when you want to go larger, and it retains an effortlessly modern look for a Serif style font.Īccording to its designer, Playfair Display was inspired by 18th-century letterforms that emerged during the transition from feather-based quills to steel-tipped pens. There's a clue in the name of “ Playfair Display” – any typeface with the word display in its title is usually designed for larger uses, such as headlines. The font combination makes for a clean and quirky pairing that's instantly pleasing. The slightly innocent smile of Souvenir plays into the strident personality of Futura in a way that lightens the mood of both. So here we have two very different typefaces, from two different time periods, created for almost different purposes, that somehow bring out the best in each other. In contrast, Futura is bold, optimistic, and serious, concerned with modernism and forwardness.įollowing Bauhaus principles of futurism, Paul Renner created Futura in 1927, emphasising geometric forms hence we find within each letter near-perfect circles, triangles and squares.
It was created in 1914, envisaged as a kind of a throwback to earlier Art Nouveau models. Mixing two such strong typographic personalities is a risk that rarely pays off, as they end up fighting it out.Īllan Haley described Souvenir as being “like Times Roman dipped in chocolate” – it is playful, goofy and light.
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